SCCI increases Al Dhaid Dates Festival prizes value to AED 1.5 million

SCCI increases Al Dhaid Dates Festival prizes value to AED 1.5 million

The Sharjah Chamber of Commerce & Industry (SCCI) stated that the value of the prizes of the 5th Al Dhaid Dates Festival has been increased to AED 1.5 million.

This came during a press conference the Chamber held today Tuesday at Al Dhaid Expo Centre, in the presence of Mohammed Ahmed Amin Al Awadi, Director-General, SCCI, Mohammed Musabah Al Tunaiji, General Coordinator of the Festival, Rashid Mohair Al Ketbi, Chairman of the Sorting and Evaluation Committee, Khalifa Rashid Al Tunaiji, Chairman of the Events Committee, Jamal Said Bouzanjal, Head of the Media Committee, and representatives of local media.

The festival, which will take place at Al Dhaid Expo Centre from 22-25 July, will also include new two contests, one for the local mango and the other for yellow and red figs. This comes in line with the festival’s objectives aimed at supporting farmers in the city of Al Dhaid and the eastern and central regions of the Emirate of Sharjah.

The conference also saw the announcement of the details of the festival competitions, where submissions will be open on July 22, from 8 am – 2 pm. Hundreds of participants will showcase a variety of dates from the local production of the UAE and the season of 2021.

This year’s edition is also seeing a wide range of economic, commercial, cultural, and heritage activities and activities, as well as various competitions with worthy cash prizes ranging between AED 2000 to AED 30000.

Mohamed Ahmed Amin Al Awadi thanked the unwavering support and patronage of His Highness Sheikh Dr Sultan bin Muhammad Al Qasimi, Supreme Council Member and Ruler of Sharjah, for the Al Dhaid Dates Festival, adding that such support was a beacon for the Chamber to enhance the momentum of the festival every year and to double its importance.SCCI increases Al Dhaid Dates Festival prizes value to AED 1.5 million

Al Awadi expressed the deep appreciation of the Chamber to the limitless generosity of His Highness Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the Armed Forces and his follow-up and attention to encouraging citizens to cultivate in order to ensure food security in the UAE.

Al Dhaid Dates Festival has become one of the most important events at the state and regional level which strengthened the position of Al Dhaid city in the agricultural wealth sector and established its position in the field of palm cultivation, which Al Dhaid is known for its diversity and quality, said Al Awadi, noting that the festival has also contributed to increasing the interest in palm trees, supporting its owners and farmers, developing dates-based local industries, and raising the quality of Emirati products.

For his part, Muhammad Musabeh Al Tunaiji said that the Al Dhaid Date Festival grabs the attention of palm growers in the eastern and central regions of the Emirate of Sharjah in particular and the various emirates of the country in general, adding that the previous four seasons of the festival and their diverse contests have successfully attracted large numbers of participants and exhibitors and have significantly contributed to improving the quality and diversity of the local product.

In turn, Khalifa Rashid Al Tunaiji shed light on the precautionary measures taken by the organizing committee to ensure public health and safety. This includes showing proof of receiving two doses of the Covid-19 vaccine or taking a test 48 hours before, besides the adherence to wearing face masks and maintaining physical distancing.

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