UNITED ARAB EMIRATES, 22 December, 2021: The Skincare Edit – Arabia, a beauty and wellness platform specialising in high performance skincare, led by science combined with powerful plant-based ingredients, introduces 10 new brands to the UAE with its online launch.
The Skincare Edit – Arabia, a professional curation of results driven and award-winning skincare products, has launched online in the United Arab Emirates, introducing 10 new brands to the region for the first time. The entire curated collection comprises of over 20 brands.
Founded by Claire Miller, a British and internationally accredited skincare consultant and advanced facialist with over 20 years experience in the industry. Inspired by her clients of the Middle East, with whom she has worked with for over a decade, and with the intimate knowledge of their demands and preferences, Claire has introduced a carefully selected edit of highly effective skincare products to the region, partnering with skincare brands known for delivering transformational results. Claire remains an active member of the British Cosmetology Association and holds advanced diplomas in aesthetic skin assessment and skin science.
Brands at launch include Zelens, formulated by Dr. Marko Lens a pioneer and global authority on skincare and skin cancer; JS Health Vitamins and Collagen Pantry, expert nutritionists and clinically evidenced targeted wellness and skin boosters; Votary, with 100% plant based transformational cleansing oils and serums; Alpha H’s award-winning liquid gold, and the well-known global acid authority tackling the most difficult of skins; Eye of Horus, the make-up range redefining the industry with skin-benefiting natural ingredient and oil formulations; Oliviere Wilson; and many more.
The collection has been carefully curated to ensure all skin concerns are catered for, from hyperpigmentaion, teenage acne, sensitive and menopausal skin, to fighting the signs of aging.
“It was very important to me, whether you are going through the effects of menopause, suffering teen acne, have super sensitive skin or wanting to target the first signs of aging, that we had a solution that delivered real results,’’ explains Claire. “Skincare has become too confusing for many people, often with added commercial hype at the expense of the customer, and without the value of education and experience. While catering for all needs, we edited our collection to the very best, to help consumers make better skincare choices.”
As well as individual items, The Skincare Edit – Arabia provides curated skincare routines and edits to help consumers target specific concerns, with options for men, family, children and babies, hair care and nutrition boosters. The online platform also includes editorial content and tailored advice. Advanced skincare solutions can also be found including micro-needling for collagen production and scientifically proven LED light for rejuvenation and acne treatment.
Customers can browse the complete range of products on The Skincare Edit – Arabia’s online platform, through unique sections dedicated to products, skin concerns, and curated kits. The Skincare Edit – Arabia also offers virtual consultations to help clients better understand their skin, the products best suited them and how to use them.
All products on The Skincare Edit – Arabia are now available for online purchase across the UAE through their online platform ahead of expanding across the GCC in early 2022.